Amatxi

New on the scene but already stirring the pot, Amatxi is a food delivery kitchen serving up delicious Spanish tortillas with a Basque attitude. Their ask? Build a brand that talks straight, plays hard, and never blends into the feed.

We cooked up a content strategy that’s as flavour-packed as their menu. Think sizzling visuals, cheeky copy, and a tone of voice that’s not afraid to say “Ongi etorri!” (that’s Basque for “welcome,” but make it loud).

Rooted in local culture and layered with irreverent humour, our social media activations serve up daily doses of tortilla pride—with a wink to Amatxi’s heritage and a nudge to anyone watching.

And the cherry on top? Our spicy approach got a nod from the Bilbao Chamber of Commerce. Aupa to that.*

* [au̯.pa]: A friendly Basque greeting that turns strangers into instant amigos. Use responsibly.